Jonkmans, A., J. Wurl, D. Snelders and L. van Onselen (2016) Junior designers’ awareness of personal values and their employment choices. In proceedings: DRS 2016 International Conference: Future-Focused Thinking. 27-30 June 2016, Brighton, UK

Abstract: For junior designers, friction between personal and organizational values can lead to frustration. This paper addresses job selection choices of junior designers, and how they are affected by an awareness of personal values. An experiment (n=106) shows how an explicit awareness of personal values (based on the Schwartz Value Survey) affects the choices and motivations of junior designers. Results show that, overall, junior designers select vacancies that express values that are congruent with their own values. In addition, a greater awareness of personal values is found to lead to more confidence in one’s choice, and to a greater tendency to look for a match between personal and organizational values based on complementarity (rather than congruence). These findings are to help junior designers to make professional choices based on personal values and ambitions, promoting the best fit for their first job.

Kaland, L., A. Vernooij and L. van Onselen (2016) Project Contribution of Junior Designers: Exploring the What and the How of Values in Collaborative Practice. In proceedings: DRS 2016 International Conference: Future-Focused Thinking. 27-30 June 2016, Brighton, UK

Abstract: This research investigates the extensive explored field of personal values: what do they mean for junior designers, are they exchangeable with other persons, and what will be exchanged? The paper contains an explorative grounded theory methodology on the exchange of personal values between stakeholders and junior designers during projects. Five interviews with junior designers gave insight in collaboration and interaction with stakeholders, and value exchanges by the junior designer within a project. The authors present two conceptual models: one for personal stakeholder mapping, and one for exchanging personal values. The first model enables junior designers to position stakeholders relatively to their personal capabilities and professional capabilities. The second model shows the value- exchange between the junior designer and his client, his employer and his personal contacts. Both models may help to add perception to personal values and an insight in the exchangeable values between stakeholders.

L. van Onselen and  A.C. Valkenbrug (2015). Personal values as a catalyst for meaningful innovations: supporting young designers in collaborative practice. In: proceedings of 20th International Conference on Engineering Design (ICED15), Milan, Italy, 20-27 August 2015.

Abstract: The overall aim of this research is to assist junior designers in using their personal values and those of others for creating meaningful innovations. Studying the use of values in design is new to the design research field and there is a lack of a validated approach to cope with conflicts of values. In this paper we outline the theoretical framework and the view from practice as a foundation for our research approach. From the literature review can be concluded that values have an influence on behaviour, decision making (Trimingham, 2008), collaboration (Bergema et al., 2011; Kets de Vries et al., 1997), creativity (Rothkegel, 2012) and the design result (Trimingham, 2008). The use of values in practice was explored through semi-structured interviews with four design professionals and one design student. Additionally, an unstructured interview with Dr den Ouden was conducted to better understand the value framework (den Ouden, 2012). Analysing the interviews made us realize that conflicts are not uncommon and can result in abandonment of the project or termination of the collaboration. At the end of the paper we propose two research questions and a research methodology.   


N. Stoimenova, L. van Onselen, and  A.C. Valkenbrug (2015). How to Improve Co-Creation? Four Guiding Factors to Optimize Collaboration. In: proceedings of the 4th Participatory Innovation Conference 2015, The Hague, The Netherlands, 18-20 May 2015.

L. van Onselen and A.C. Valkenburg (2013)  A different approach on gaining practical experience by acting as an (open)innovator at Industrial Design Engineering. Proceedings from DRS // Cumulus 2013: 2nd International Conference for Design Education Researchers. Oslo, 14–17 May 2013.

R. Wever, L. van Onselen, S. Silvester, C. Boks (2010). Influence of Packaging Design on Littering and Waste Behavior, Journal of Packaging Technology and Science.

L. van Onselen, K. Lauche, S. Silvester and S. Rikoll Dehli (2010). Technology Windows in Sustainable Innovation Projects: Experiences with an Innovation Tool for Identifying Sustainable Application Domains, Conference Transitions to Sustainability, Auckland.

L. van Onselen, K. Lauche, S. Silvester and M. Veefkind (2007). Technology Windows: a New Method to Determine Valuable Product-Market Combinations, International Conference on Engineering Design, Paris.